Eric Barnes is Publisher & CEO of The Daily Memphian, an online daily news source in Memphis that launched in September 2018. Additionally, for more than 10 years, he’s hosted a weekly news interview show, Behind the Headlines on WKNO, the local PBS station in Memphis. He also hosts a weekly radio show and podcast focused on arts and culture that is broadcast on WYXR in Memphis. Barnes is also a part-owner of a group of community newspapers in Tennessee, as well as the author of four novels, including The City Where We Once Lived. Years ago, he drove a forklift in Tacoma, Washington, and Kenai, Alaska, worked construction on Puget Sound, and froze fish in a warehouse outside Anchorage.

Workshop: The Daily Memphian: How We Used Email to Break Through 15,500 Paid Subscribers to Our Local News Site

Wednesday, April 14th. 2:00 p.m. - 3:00 p.m. (EST)

Email newsletters are the single best driver of paid subscriptions to The Daily Memphian, far outpacing SEO, social or other channels. Learn how The Daily Memphian has used email to break through 15,500 paid subscribers to their local news site – subscribers who pay a high net rate and cancel their subscriptions at an industry low pace.

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